Spotify now has:
"Average revenue per user was €4.89 in Q2",
"Total Revenue was €1,273 million"
"Our Operating Loss was €90 million or approximately 7% of Total Revenue."
"Earlier this year we began rolling out a new user interface for our Ad-Supported tier of service,
the first major revision since our mobile product was introduced in 2014.
We expect this new user interface to drive improvements in engagement, retention, and conversion. "
"Family Plan continues to be a primary driver of gross adds and lower churn due to strong retention.
We also extended our offer of a Spotify + Hulu bundle to Standard $9.99 Premium subscribers in the US, following the early success of the Spotify Student + Hulu bundle launched last fall. "
"In Q2 we launched our new automated self-serve platform, Ad Studio, in several more countries. We’re now live in the US, UK, Canada, and Australia. Over time, we expect our Programmatic and self-serve products to become a significant portion of Ad-Supported revenue. "
more details in:
Spotify Technology S.A. Announces Financial Results for Second Quarter 2018
- >83 million Premium subscribers and
- >180 million active monthly users
"Average revenue per user was €4.89 in Q2",
"Total Revenue was €1,273 million"
"Our Operating Loss was €90 million or approximately 7% of Total Revenue."
"Earlier this year we began rolling out a new user interface for our Ad-Supported tier of service,
the first major revision since our mobile product was introduced in 2014.
We expect this new user interface to drive improvements in engagement, retention, and conversion. "
"Family Plan continues to be a primary driver of gross adds and lower churn due to strong retention.
We also extended our offer of a Spotify + Hulu bundle to Standard $9.99 Premium subscribers in the US, following the early success of the Spotify Student + Hulu bundle launched last fall. "
"In Q2 we launched our new automated self-serve platform, Ad Studio, in several more countries. We’re now live in the US, UK, Canada, and Australia. Over time, we expect our Programmatic and self-serve products to become a significant portion of Ad-Supported revenue. "
more details in:
Spotify Technology S.A. Announces Financial Results for Second Quarter 2018
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